Atomic Cups



Our challenge was to reinvigorate Atomic Coffee’s brand identity with a cohesive execution of the brand across all assets.

Atomic wanted a premium look, emphasizing the artisan skill and craftsmanship in their growing, roasting and brewing process.

Our inspiration was drawn from the esoteric tradition of alchemy. The craftsman using secret knowledge and powers to manipulate the elements.

Our work translates Atomic’s passion for uncompromising quality and craftsmanship – while adding a little bit of magic.